Lisa Robin is an online engagement and wedding ring store offering unique designs and high-quality diamonds.
Our contribution
– UX/UI Design
– E-commerce Development
– Conversion Rate Optimization
– Strategic guidance
The Challenge
Our journey with this project was both interesting and exciting. We began by developing a landing page to capture user contact information and setting up Klaviyo flow to engage users and drive conversions.
Our continued work focused on resolving these challenges through:
Our work on the Nivoda app integration deserves particular recognition. We completely redesigned the diamond selection feature, replacing it with a new, streamlined functionality. Now, when a user clicks the “Add Diamond” button, they’re directed to a refined diamond catalog that displays various characteristics and parameters.
To enhance the user experience, we incorporated pre-selected filter retention and customized the interface to align seamlessly with the site’s overall look and feel. This tailored approach ensures a smoother, more intuitive experience for users while maintaining design consistency throughout the platform.
This comprehensive approach has helped Lisa Robin deliver an improved and enhanced shopping experience for its customers.
The results
The improvements we implemented resulted in a significant increase in revenue and overall customer satisfaction. By incentivizing customers to spend more through tier logic, providing an easy-to-use PDP, and customizing third-party Apps, we were able to deliver a seamless shopping experience that improved the bottom line for our client’s business.